Today, we are talking about the top Instagram tools that will help you stay consistent, create great content, increase your followers, engagement, reach, and, probably most importantly, drive sales in your business. So let's jump right in!

We're going to take you through step-by-step all of the Instagram tools you need to plan, schedule, organize, create content, and grow your Instagram presence.

As always, if you’d prefer to watch the video rather than read, hit the link below:

Planning, Organizing, and Scheduling

The first step in creating a successful Instagram strategy is planning, organizing, and scheduling your content. Here are some essential tools for this phase:

1. Notion

Notion is an exceptional task management tool often described as a "connected workspace." It offers an in-depth and highly customizable approach to help you stay organized. You can plan and organize your content effectively using Notion, making it ideal for content calendars, task management, and more. Its customization options set it apart from other tools. Sign up for Notion.

2. Planoly

Planoly is a fantastic Instagram planning and scheduling tool. It allows you to manage your content and schedule posts in advance, making it easier to maintain a consistent posting schedule. Planoly also offers hashtag management and allows auto-publishing across multiple platforms, making it a valuable addition to your social media toolkit. Sign up for Planoly, and use code “highseason30” for 30% off any annual plan.

3. Google Sheets Content Tracker

If you prefer a manual approach or want to keep track of your content in a spreadsheet, Google Sheets can be a powerful tool. You can create your content within Google Sheets, and in our tracker, we’ve included sections for hashtags, post ideas, captions, links to assets, content pillars, and more. We provide it as a free template for our YouTube members, but if you’re not a member, you can buy our custom High Season Content Tracker in our shop.

4. Later

Later.com is another excellent platform for content scheduling and planning. It offers visual grid planning, hashtag management, and the ability to auto-publish content across various social media platforms. Later is perfect for those looking for a comprehensive social media scheduling tool. Sign up for Later.

5. ChatGPT

ChatGPT, powered by AI, is a versatile tool for content ideation and generation. You can use ChatGPT to prompt it for content ideas, brainstorm captions, and engage in creative conversations. It can be a valuable resource when you're stuck or need fresh content ideas, especially if you use it as a collaborator. Check out ChatGPT (if you haven’t already).

Content Creation

Creating eye-catching and engaging content is crucial for Instagram success. Here are the tools that can help:

6. Canva

Canva is a widely popular online design tool that simplifies graphic design. It offers a wide range of templates and customization options, making it easy to create stunning visuals for your Instagram posts, stories, and more. Canva is user-friendly and perfect for both beginners and experienced designers. Sign up for Canva.

7. Big Vu (Teleprompter App)

Big Vu is a teleprompter app designed for your smartphone. It's particularly helpful if you create talking head videos. The app allows you to read your script directly from your phone, ensuring you maintain eye contact with the camera while delivering your content smoothly. Download Big Vu.

8. Epidemic Sound

Epidemic Sound is a library of royalty-free music and sound effects. It's an excellent resource for adding high-quality music to your Instagram videos, Stories, or Reels. Epidemic Sound offers a vast selection of tracks suitable for various moods and themes, and you’ll love it so much you’ll find yourself just jamming out to the tunes. Sign up for Epidemic Sound.

9. Editing Software (Final Cut Pro, CapCut, InShot)

Depending on your video editing needs, you can choose from various editing software options. Final Cut Pro is a professional-grade tool, while CapCut and InShot are more user-friendly and suitable for quick edits or short-form content. Check out InShot, CapCut and Final Cut Pro.

10. Adobe Lightroom (Mobile App)

Adobe Lightroom's mobile app is a powerful tool for editing photos. It allows you to create and apply presets, making it easy to maintain a consistent look and feel for your Instagram feed. The mobile app offers essential editing features and is user-friendly. Download Lightroom.

Growth, Engagement, Reach, and Sales

To boost your Instagram growth, engagement, reach, and sales, you'll need specific tools and strategies:

11. Instagram Ads (Meta Ads)

Instagram Ads, managed through Meta Ads (formerly Facebook Ads Manager), can significantly enhance your reach and engagement. Whether you're looking to increase views, engagement, or drive conversions, Instagram Ads offer various objectives to help you achieve your goals. Get started with Meta Ads.

12. ManyChat

ManyChat is an Instagram automation tool that helps you engage with your audience efficiently. It's versatile, offering both organic and paid strategies. You can use ManyChat to boost engagement by creating engaging caption prompts and driving users to your DMs for more personalized interactions. Check out ManyChat and use code "HIGHSEASON" for a free month of their Pro plan.

13. Insights

Instagram Insights, provided within the platform, offers valuable data about your account's performance. Regularly reviewing your insights can help you identify what's working and what's not. Use this data to refine your content strategy and adapt to your audience's preferences. Learn more about Insights.

These Instagram tools cover various aspects of your social media strategy, from planning and content creation to growth and engagement. By incorporating these tools into your workflow and regularly analyzing the results, you’ll see success on Instagram. Good luck!

Stay in the Know

Join our membership channel and become a High Season Insider for access to exclusive members-only content like:

• Live Q&As

• Free templates and resources

• Bonus vlogs and interviews with industry experts

• Members-only rates and promos on services

• Join here.